Maruti Brandbook

TARGET GROUP

Meet Lisa is a 34 your old millennial who is a working woman and mother. She is socially active both online through Social Media and offline. She values going out and doing social activities but also loves to have some time for herself. She has Facebook but will spend most online time on Pinterest and Instagram, where she draws her inspiration. And being the millennial that she is, she buys her products online and offline, where she values a pleasant shopping experience. L isa!